When several years ago. We are familiar with the slogan "real men Red Bull", that is an attempt to change the target from the lower market, as labour group. People fighting for life as a higher positioning until today. Red Bull changed the slogan to "target is crashed", which matches the logo are trademarks of Red Bull. The main strategy of the Red Bull is a lifestyle marketing or marketing based on the lifestyle of consumers. If a city outside of retbun to highlight the sport marketing or marketing through sports or extreme sports, especially the more extreme sport in Thailand, Red Bull will focus on marketing music by artists who use as a presenter in the past include banks, the bands clash band rich toy and 25 hours.
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