The inspiration of my business is I was visiting Royal projects in Dusit palace or Chitralada royal villa. In Chitralada royal villa have many Royal project of King Bhumibol Adulayadej in the rigion of Kingdom, His Majesty the King is acquainted with their many problem and struggles especially in agriculture occupations that are respected as the backbone of the country. Determined to solve the problem, His Majesty the King initiated the “Royal Chitralada Agricultural Project” within the compound of his residence, Chitralada villa. The Royal Project have been implementing a diverse range of agricultural activities for experimentation and demonstration purpose. In addition, the project perate on a non-profit basis.
In the implementation of the Royal Chiatralada Project, emphasis is placed on implementing His Majesty the King’s initiatives called “Sufficiency Economy” that encourage the villagers to become self-sufficient and improve their long-term quality of life Moreover, issues regarding optimal utilization of the natural resources and agricultural input available in Thailand as well as agricultural by products and wastes are also emphasized. The project rely on scientific and technology progress in conducting studies, research, and experimentation. They are fully operational in order to promote and disseminate the knowledge by demonstration of simple method suitable for individual farmers and all people who are interested.