To begin with, I shall describe briefly what ShareAll's business is all about. ShareAll has patented technology, on which sharing system is built. Through this system one might offer something for sharing (lets use an example of a car ride), or join the sharing event (respond to the ride offering by joining the ride). This activity not only reduces emissions, jams, uses less parking space, but also reduces individual cost, as a gasoline will be shared among 2-4 people, rather than for only one.